Going Global: How To Make Global Marketing Locally Relevant

Nucco Brain Studios
155 farringdon road
clerkenwell
LONDON, EC1R 3AD

Nucco Brain Studios
  • Wednesday November 27th 8:30am
  • Nucco Brain Studios
  • Nucco Brain

About Nucco Brain

Nucco Brain - Visual storytelling studio using emerging technologies, polished design & powerful narratives to bring brand stories to life.

How do you adapt a global campaign, envisaged by someone else, to your local culture? How do you maintain your brand image while staying culturally relevant? How do you keep in mind the adaptability of your idea for local markets?

As marketers, one global campaign is not enough - you have to ensure that your idea is translatable to all the markets you work in. Whether you’re the one creating the global campaign strategies and knowing they need to be localised, or the one who is tasked with localising a global campaign idea, it is important to keep brand consistency in mind.

At Nucco Brain, we understand the difficulties of communicating internationally and are experts in brand storytelling across various markets.

Join us and experts within global marketing communications as we gain a better understanding of how to make your global marketing locally relevant, while ensuring regional context and cultural sensitivities are taken into account .

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Programme

8:30 - Registration & networking breakfast

9:00 - Welcome

9:05 - Moderated panel discussion

10:00 - Audience Q&A

10:15 - Coffee & networking

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